Prasanta Bhattacharya

Prasanta Bhattacharya

I am a quantitative researcher, educator, and consultant working on solving complex social and business problems using network science, behavioral analytics, and psychographics. I have a deep interest in data consulting and in creating data-driven AI solutions for emerging markets.

Selected Publications

Selected Journal Publications:

  1. Bhattacharya, P., Gupta, R.K., and Yang, Y. (2021). Exploring the Contextual Factors Affecting Multimodal Emotion Recognition in Videos (Journal: IEEE Transactions on Affective Computing)
  2. Bhattacharya, P., Phan, T.Q., Bai, X., and Airoldi, E. (2019). A Coevolution Model of Network Structure and User Behavior: The Case of Content Generation in Online Social Networks.(Journal: Information Systems Research (ISR))

Selected Book Chapters:

  1. Thuan,N.H., Dang-Pham,D., Hoanh-Su, L., Bhattacharya,P., and Phan, T.Q. (2022). Introduction to Information Systems Research in Vietnam: A Shared Vision. (Springer)
  2. Bhattacharya,P., Wan, K.S., Quek, B.K., Hameed, W.B., and Rathanathan, S. (2022). A Data-informed Approach to Financial Literacy Enhancement using Cognitive & Behavioral Analytics. (Palgrave Macmillan)

Selected Working Papers:

  1. Bhattacharya, P., Loh, S. and Yang, Y. (2023). Influence of Context in Emotion Processing: Integrative review and Implications for Affective Computing.
  2. Ang, E., Bhattacharya, P., and Lim, A. (2023). Estimating Policy Effects in a Social Network with Independent Set Sampling.
  3. Dan, D., Bhattacharya, P., Phan, T.Q., and Airoldi, E. (2021). The Effect of Online Collaborative Peer Influence on Academic Performance: A Three-Stage Co-evolution model of Social Network and Individual Behavior.
  4. Belik, I., Bhattacharya, P., and Knudsen, E.S. (2022). The Red or the Blue Pill? A Case for Simulated Data in Organizational Network Research.
  5. Shan, D., Bhattacharya, P., Kao, B., and Phan, T.Q. (2021). Characterizing Amateur Tutoring Behavior on a Large Online Learning Platform.
  6. Tan, T., Bhattacharya, P., and Phan, T.Q. (2018). Predicting Micro-loan Default Behavior using Mobile Data: A Spatio-Network Approach.
  7. Bhattacharya, P., Tan, T., and Phan, T.Q. Assessing Peer-effects from Egocentric Borrower Networks: Evidence from an Emerging Micro-lending Community.

Latest Conference/Workshop Presentations:

  1. Ang, E., Bhattacharya, P., and Lim, A. (2023). Estimating Policy Effects in a Social Network with Independent Set Sampling. Sunbelt 2023.
  2. Shan, D., Bhattacharya, P., Kao, B., and Phan, T.Q. (2021). Characterizing Amateur Tutoring Behavior on a Large Online Learning Platform. In Proc. of Eighth ACM Conference on Learning@ Scale (L@S), pp. 239-242, Worldwide.
  3. Belik, I., Bhattacharya, P., and Knudsen, E.S. (2021). The Red or the Blue Pill? A Case for Simulated Data in Organizational Network Research. Strategic Management Society (SMS) 41st Annual Conference.
  4. Mehrotra, R., Bhattacharya, P., and Lalmas-Roelleke, M. Inferring the Causal Impact of New Track Releases through Counterfactual Predictions. In Proc. of 14th ACM Conference on Recommender Systems (RecSys 2020),Worldwide.
  5. Ding, D., Bhattacharya, P., and Phan, T.Q. (2019). A Tale of Two Networks: Characterizing the Interplay between Online and Oine Communication Networks. In Proc. of 40th International Conference on Information Systems (ICIS 2019), Munich (Germany).
  6. Gupta, R.K., Bhattacharya, P., Yang, Y. (2019). What Constitutes Happiness? Predicting and Characterizing the Ingredients of Happiness using Emotion Intensity Analysis. In Proc. of the 2nd Workshop on Affective Content Analysis @ AAAI (AffCon2019), Honolulu (Hawaii).